About me

Yo! I'm Nikola Vukasinovic and I'm senior UI/UX designer based in Frankfurt, Germany. I design clean and minimal digital products in order to solve users' problems.
I've learned in my early days that people don’t give a shit about UX design and the only reason why are they consuming a products - is to make themselves more happy. That knowledge helped me a lot to start looking at the design from right angle - user’s angle.
I'm currently working for Clark, Frankfurt based fintech startup and I'm available for freelance projects. Previous 13 years, I was working as a freelancer and servicing a worldwide clientele from - internet start-ups to well established industrial clients, such as: youngculture, Switzerland / Deploy, USA / TXF, UK / Brlog (part of Bruketa & Zinic OM), Croatia / Leo Burnett, Serbia...
Process I'm following always starts with deep understanding of the product and its users. It can be discussion with stakeholders, research, interviews with users etc. In order to figure out - who and how will use the product, I'm creating personas and scenarios. Based on the outcome, I'm putting together user flow map with different screens. And afterwards I'm designing wireframes and making prototypes. Eventually, after few series of iterations I'm starting with designing final interfaces. 
Most of the work is being done in Sketch and Photoshop and for prototyping - I'm using InVision. I'm working in an agile environment, collaborating closely with product managers and developers.

Photo credits: Marko Milovanovic
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