Benefits of a seamless styleguide
To make sure the design was long-lasting and accurately implemented, I spread awareness in the team about the importance of a styleguide. Setting up a consistent styleguide ensured a continuous brand experience and less effort and resources for future development.
I defined colors following accessibility guidelines and took a strict approach to the use of typography. I adjusted the components to be more responsive and customized for users on the go.
We established effective communication with the marketing department (indirectly also with the stakeholders) and with the development team. The close collaboration resulted in creating a bold and modern website that will resonate with Apiax's users.